Hailey Bieber made a sleek return to the 2026 Grammy Awards in a custom black Alaïa gown designed by Pieter Mulier. The strapless, body-skimming dress featured sheer panels through the skirt and was styled with substantial Lorraine Schwartz diamonds, giving the minimalist look a deliberately high-jewellery finish.
Key Facts
Who: Hailey Bieber
What: Custom black Alaïa strapless gown
When: February 1, 2026
Where: Crypto.com Arena, Los Angeles, California
Fashion house: Alaïa
Designer: Pieter Mulier
Price: No retail price has been publicly released. Because this was a custom/bespoke Alaïa gown, any figure is necessarily an estimate. A reasonable editorial estimate would be $10,000–$20,000+, but this is not a confirmed price.
Jewellery: Lorraine Schwartz
Stylist: Andrew Mukamal
Hair: Irinel de León
Makeup: Mary Phillips
Hailey Bieber's Alaïa Gown Was Minimalism With a Deliberate Edge
Hailey Bieber attended the 68th Grammy Awards alongside husband Justin Bieber, marking their first Grammys red-carpet appearance together since 2022. While Justin wore an oversized black Balenciaga suit, Hailey chose a custom Alaïa gown that kept the couple's colour story firmly in black.
The gown was designed by Pieter Mulier, Alaïa's then-creative director, and was made in black jersey. Its straight strapless neckline created a clean, sculptural upper half, while sheer panels through the skirt introduced transparency without turning the dress into a conventional fully sheer gown. The silhouette was finished with a subtle train.
Hailey deliberately kept the styling controlled. Her hair was pulled into a sleek, centre-parted bun, while makeup artist Mary Phillips gave her a restrained beauty look with a muted berry-toned lip. Her manicure was also customised to coordinate with the deeper mauve tones in her makeup.
The real luxury statement came through the jewellery. Lorraine Schwartz created a custom collar featuring a 30-carat pear-shaped diamond, accompanied by 20-carat pear-shaped diamond earrings and a 12-carat diamond ring. Together, the reported jewellery pieces accounted for approximately 62 carats.
Hailey and Justin also wore matching “ICE OUT” pins, making the small accessory part of the night's larger political statement. Other celebrities, including Billie Eilish, Finneas, Kehlani, Joni Mitchell and others, were also photographed wearing the pins.
The Alaïa Connection
Hailey was not the only major celebrity wearing Alaïa at the 2026 Grammys. Addison Rae also wore a custom Alaïa creation by Pieter Mulier, a white dress with a dramatic hi-low hem and sculptural plunging neckline. Her look was stylistically very different from Hailey's, but both appearances demonstrated Mulier's ability to push Alaïa's distinctive construction and body-conscious design in contrasting directions.
Importantly, however, there is no reliable evidence that another celebrity previously wore Hailey's exact black gown. Because her dress was custom-made, it should not be described as a commercially available Alaïa piece that multiple celebrities have worn.
Fashion House: Alaïa
Alaïa's identity is deeply connected to sculptural clothing, precise construction and an intimate understanding of the body. Mulier's tenure continued that vocabulary while bringing it into a contemporary red-carpet context.
Hailey's gown is a particularly clean example of that approach: the dress looks simple from a distance, but the construction becomes apparent closer up through the fitted jersey, controlled transparency and carefully shaped silhouette. Fashion commentary from the night repeatedly identified the gown as one of the more restrained but effective red-carpet looks.
The timing was also significant. Pieter Mulier announced his departure from Alaïa just days before the Grammys, making Hailey's appearance one of his final major red-carpet moments for the house. Vanity Fair specifically described the appearance as potentially one of Mulier's last major red-carpet moments for Alaïa.
Because Alaïa and Bieber's team have not published a selling price for the bespoke gown, $10,000–$20,000+ is only an editorial estimate, not a verified retail figure. The final cost of a celebrity-made-to-measure gown can vary considerably depending on construction, fittings, materials and whether jewellery or other custom elements are included.
The diamonds, meanwhile, were a separate luxury component and should not be folded into the estimated price of the dress.
Hailey's 2026 Grammys look worked because it resisted the temptation to compete with the spectacle of the event. The gown provided the silhouette, the transparency supplied the tension, and the diamonds supplied the drama.
It also became a fitting late-career red-carpet statement for Pieter Mulier at Alaïa: restrained, body-conscious and architectural rather than overloaded with decoration.
Do you think Hailey's Alaïa gown worked because of its simplicity, or did the Lorraine Schwartz diamonds make the look?
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